When we talk about Black Friday marketing strategy, we talk about how to grow your business into profitability. Every year, businesses gear up for Black Friday hoping to break sales records. But after the rush, something happens — silence. The truth is, a successful Black Friday is not about how many people buy once, it […]
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For many lean teams, figuring out how to scale marketing without hiring a full team is one of the toughest challenges. From social media to PR, content, email, brand management, growth, digital, to retention and more with each area often needing its own expertise. Trying to fit it all into one role can be overwhelming for
Scale Marketing Without Hiring a Full Team: Why Lean Teams Grow Faster with Agencies Read More »
Every month, thousands of D2C and FMCG brands unknowingly lose revenue to customer churn. Our free customer churn calculator helps you see the problem clearly. The churn might not scream at you, but the signs are there — fewer repeat purchases, slipping loyalty, and customers quietly moving to competitors. Left unchecked, churn eats into growth,
Customer Churn Calculator – Track and Reduce Customer Loss Read More »
Customer loyalty strategies have evolved. It’s no longer about tossing out discount codes and hoping people return. Today’s best-performing brands are creating loyalty systems that feel personal, purposeful, and engaging. And the good news? These aren’t reserved for billion-dollar businesses. In this post, we’ll explore how five standout brands are rethinking loyalty and how small
Customer Loyalty Strategies That Drive Growth in 2025 Read More »
Increasing customer lifetime value means getting more revenue from your existing customers over time. If you’re spending all your time trying to get new customers while the old ones quietly walk away, you’re leaving money on the table. Here’s how to increase the lifetime value of each customer so your business makes more without constantly
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Many Nigerian ecommerce businesses struggle with keeping customers coming back. That’s where smart retention strategies come in. Nigerian ecommerce retention strategies are essential for helping businesses keep their customers coming back. Without a strong plan, many online stores risk losing buyers after just one purchase. 1. Create a Loyalty Program That Actually Feels Rewarding Don’t
Nigerian E-commerce Retention Strategies That Actually Work in 2025 Read More »
